HBA will work alongside the Victoria Racing Club in a joint effort to promote this year's Melbourne Cup for television worldwide. The Melbourne Cup takes place on Tuesday 4th November. It is the most famous and prestigious sporting event in the Australian racing calendar and goes way beyond horse racing's core audience. As an event it has simply become an international sporting colossus and we are honoured to be associated with 'The Race that stops a Nation'.
Crown Jewels Racing to be showcased on Eurovision Sport - bringing elite horse racing to new audiences across Europ E 15 Crown Jewels Racing (CJR) events and five days of Royal Ascot to be broadcast on Eurovision Sport New agreement sees the Randox Grand National gain exposure in 19 new territories, reinforcing its status as the world’s most famous jump race
The world tunes in for dubai world cup horseracing fixture 40 broadcasters confirmed for world’s richest day of racing
HBA Media strikes new gamification partnership with Genius Sports to launch first international horse racing fantasy game New ‘Crown Jewels Racing’ fantasy game launched to consolidate global horse racing calendar Game available for premium international races including the Dubai World Cup, Epsom Derby, Royal Ascot, Prix de l’Arc de Triomphe, Breeders’ Cup and Melbourne Cup HBA Media to promote new game in international world feeds, supported by over 25 broadcasters
The Saudi Cup 2024 – the world’s most valuable horse race - will be shown live by over 30 broadcasters with a reach that targets all corners of the globe for the $20 million contest.
Held in Miami on Saturday, 27th January, the $5.3 million raceday features seven graded contests culminating with the $3 million Pegasus World Cup.
Sunday, 10th December marks the final premier race day within the 2023 calendar - The Longines Hong Kong International Races - at Sha Tin Racecourse, which has benefitted from increased international exposure courtesy of HBA Media (HBA).
Ascot Racecourse and HBA Media (HBA) have extended their international media and distribution rights agreement with a newly awarded four-year-term.
The Melbourne Cup Carnival, Australia’s greatest horse racing festival, will be showcased by sports networks in every major continent for the first time.
Celebrating its 40th year, the two-day Breeders’ Cup World Championships returns to Santa Anita Park, in Arcadia, Calif on Friday 3rd and Saturday 4th November. Reflecting the international nature of the event, an improved 23 networks will broadcast the event into every continent.
